Responding to the industry shift towards music in Spatial Audio and the growing need for audio and music for use in virtual reality, gaming and Atmos cinematic placement, Bob began experimenting with the technology as early as 2020 with a 7.1.2 beta setup in his mix room.
With Apple Music’s launch of Spatial Audio in June of 2021 it became apparent that the industry was moving quickly. Apple then announced incentives to distribute music through the Spatial Audio platform with increased royalties for music delivered in Spatial Audio format. That was followed by the launch of Dolby Atmos for in-car audio systems by Mercedes-Benz and Lotus using the Amazon Music App, as well as Dolby Atmos FlexConnect that enables smart TV’s, Dell adding the capability to a number of its new gaming consoles and the launch of the Apple Vision Pro.
Dolby Atmos is essentially the next generation of surround sound where music can now be distributed within a three-dimensional space by including the “height” speakers. The technology also allows for the conversion/downmix back to 5.1, traditional stereo and even binaural audio for headphones. Beyond the technical aspects of Spatial Audio, the experience of sitting in the room and being fully immersed in some of your favorite music in this format is transformative. Now you can also experience your own music in Atmos thanks to our new capability at The Vault!
